CUSTOM BRAND IMAGE PACKS
Your brief is ready.
Let us build the
visual world.
Distinctive, high quality, art directed brand images tailored for your launch, campaign or pitch.
20+years of senior creative experience
35+brands across sectors and markets
AwardedCannes Lions · Epica · Loeries
WHY ART DIRECTION MATTERS
From a clear brief to
a cohesive visual world.
An approved brief sets the direction. Art direction makes it visible and considers the brand strategy: what the audience needs to understand, what each visual should make them feel and how every image should express your brand identity. Casting, composition, setting, light, colour, character, pose, wardrobe and environment are directed across the entire pack. The result is a connected visual world, shaped with intention rather than a collection of images that happen to look good.
SELECTED WORK
Complex stories,
made visible.
Four very different briefs. Each one needed a visual world that could make a complex story clear, distinctive and useful across formats.
B2B INSURANCE
Hollard
THE CHALLENGEHollard launched a new insurance product offering complete coverage across six diverse sectors: farming, construction, SME, mining, marine, and fleet. Our challenge was to establish a consistent brand look while capturing every insurable asset from labor to logistics within a single image for each industry. We needed to visually connect the dots to prove one policy could protect everything from field workers to solar power in one cohesive view.
THE SOLUTIONStrong art direction ensured the images felt natural and plausible while allowing us to capture different angles to work across portrait, print, and wide digital formats. Through consistent grading, we united all six sectors under one realistic and seamless visual identity.
INDUSTRIAL INNOVATION
Novaweave
THE CHALLENGEShow how a new conductive textile could support worker safety before the technology existed at scale.
THE SOLUTIONMaterial details and in use scenes turn the technical story into something investors and product partners can understand at a glance.
GLOBAL MOBILITY
Nash Group
THE CHALLENGEA premium service spanning immigration, recruitment and employer of record support needed to feel like one connected campaign across markets.
THE SOLUTIONMotion blur carried the pace and complexity of global mobility while one person or interaction remained sharp, creating a consistent visual idea across every scene.
HEALTH AND WELLNESS
Nurture Vision
THE CHALLENGELaunch three eye health products through four clear content pillars: the product, how it works, the ingredients and who it is for, without losing a cohesive brand world.
THE SOLUTIONProduct, ingredient, audience and optometrist environment imagery were art directed as one connected system for social, brochures and the website.
THE EXECUTION CHALLENGE
When the images are
the difficult part.
01Everything needs to feel like one brand.
Images made at different times or from different sources can lose the visual thread that holds a campaign together.
02Stock feels too generic.
It may illustrate the category without showing what makes your brand or offer distinct.
03The scene is difficult to capture.
The location may be remote or dangerous, or too many people, products and details need to come together in one frame.
04The story is hard to show.
A service, emerging technology or future application may be difficult to explain through conventional photography.
05A full shoot asks too much.
Multiple locations, casting, crews and lead times can put pressure on the budget and slow down a launch.
06AI is not giving you the result you need.
You know what each image should show, but repeated prompting still misses the brief, the brand or the quality you need to publish.
THE PROCESS
Your direction is approved.
We take it into production.
- 01Brand & brief intake
You supply the approved brief, brand and photographic guidelines, shot list and available source material. Kepler audits what is ready and flags any gaps.
- 02Feasibility check
We confirm what can be produced credibly with AI and where photography, 3D or a hybrid approach would be stronger.
- 03Visual treatments
You review an aesthetic mood board within the approved brand to approve treatment for production.
- 04Production
Kepler builds, selects, composites and refines the image pack, maintaining consistency across every frame.
- 05Finish & delivery
Final images are retouched and supplied in the agreed formats after one consolidated refinement round.
FIT CHECK
Check if your project is
ready for production?
This offer works best when the thinking and visual direction are already approved. Check the three foundations below to see where to start.
WHERE THIS FITS
The right Kepler service,
at the right stage.
The brand image pack sits between strategic clarity and a wider campaign rollout.
01Clarity Sprint
Define the core offer, audience and message before visual production begins.
02Brand Foundation
Build the approved identity and guidelines the image pack needs to follow.
03Brand Image Pack
Turn the approved brief and brand into a connected visual world.
04Campaign & Launch Direction
Extend the visual world into a complete campaign system and rollout.
PACKAGES FROM US$3,200
A focused production sprint.
Built around your brief.
For brands with approved brand and photographic guidelines, an approved brief and a clear shot list. Final scope is based on the number and complexity of master images your launch, campaign or pitch needs.
BRAND IMAGE PACKProduction sprint
FROM US$3,200 USD
Exact scope, image count and timing are confirmed before booking.
- 01
Brand & brief auditA focused review of your approved brand and photographic guidelines, brief, source material and shot list before production.
- 02
Visual mood boardAn aesthetic mood board defining composition, light, casting, environment, product treatment and tone within your approved brand, for approval before production.
- 03
Tailored master image packThe agreed mix of hero, product, application, detail, people or environment images your brief requires.
- 04
Senior direction & finishingAI production, selection, compositing, retouching, hand grading and technical review where needed.
- 05
Ready to use deliveryAgreed formats, a one page continuity guide and one consolidated refinement round.
Discuss your image pack ↗
50% deposit to book. Balance before final delivery. Standard timing begins once all approved inputs have been received.
GOOD TO KNOW
Questions,
answered clearly.
Does this include brand strategy?
No. This is an execution offer for clients with approved brand and photographic guidelines, an approved brief and a clear shot list. If the positioning, message or visual direction still needs work, start with a Clarity Sprint or Brand Foundation.
Is this just AI generated images?
No. Think of AI as the production set and Kepler as the art director. We decide what to create, direct the visual treatment, select the strongest frames, composite details, retouch the work and hand grade the final pack.
Does this replace photography?
Not automatically. It is useful when the subject is early, inaccessible, unsafe or expensive to photograph. If photography, 3D or a hybrid approach is the better answer, we will say so during the feasibility check.
Can you show our real product accurately?
Good source material is essential. Exact packaging, equipment or technical details may need approved photography or 3D combined with AI. Your specialist signs off factual detail before delivery.
How many images are included?
The pack is scoped around the approved shot list. We agree the number of master images and required formats before booking, so the deliverables match the job rather than an arbitrary image count.
How long does it take?
A standard image pack is planned over 10 working days. Timing begins once the brand and photographic guidelines, approved brief, shot list and source material have been supplied.
Can agencies work with Kepler?
Yes. Kepler can work directly with your creative team or provide clearly scoped white label art direction and production support.
